Category Archives: Retail & the Web

E-commerce retailer La Petite Écolière launches girlswear for a cause

La Petite Ecoliere

A new Toronto-based e-commerce company is striving to send a message that girls’ education is important, both through the merchandise it sells and the causes it supports.

Read the full article about La Petite Écolière on Retail Insider.

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Filed under Clothing Lines, Retail & the Web

WineOnline aims to expand the selection of wine available to Canadians

WineOnline

As Canadians increasingly embrace the convenience of online shopping, one e-commerce retailer is trying to encourage consumers to add wine to the list of items that they order online rather than buying in store.

Read the full article about Toronto-based online wine distributor WineOnline.ca at Retail Insider.

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Bold Toronto-Based Jewellery Line ‘Musesa’ Expands Retail Distribution

Musesa

Monica Frangulea, the designer behind the Toronto-based fine jewellery line Musesa, strives to make a statement with the jewellery she creates.

Read the full profile of Frangulea and her plans to expand retail distribution for her jewellery line on Retail Insider.

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Filed under Boutiques, Fashion, Retail & the Web

New E-commerce Brand Grayes Caters to Working Women

Grayes

A new Toronto-based e-commerce retailer, called Grayes, is on a mission to provide women with professional clothing that has personality, while supporting Canadian manufacturing.

Read the full article about the new brand on Retail Insider.

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Frank And Oak Launches Womenswear Stores

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Frank And Oak’s new women’s store in Montreal. Photo courtesy of Frank And Oak. 

Modern clothing retailer Frank And Oak is making a definitive push into the womenswear market, with initial plans to open two new stores dedicated to its women’s collection.

Read the full article about the new stores on Retail Insider.

 

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Filed under Boutiques, Clothing Lines, Fashion, Retail & the Web

Paul Hewitt anchors itself in Canada

European accessories brand Paul Hewitt has secured a bigger presence in the Canadian retail marketplace through a new partnership with Hudson’s Bay Co.

Paul Hewitt, which specializes in nautical-themed watches and bracelets for both men and women, will now offer its products through the TheBay.com.

PH - Phreps Bracelett

Paul Hewitt Phreps Bracelet, US$59.90.

The accessories brand first arrived in Canada approximately a year ago, with distribution through a variety of small watch and jewellery retailers. The new partnership with one of Canada’s most prominent retailers is set to boost the brand’s visibility and sales considerably in the Canadian market.

PH Signature Line Watch

Paul Hewitt Sailor Line Watch, US$199.00.

 

Paul Hewitt was founded in Northern Germany in 2009, and the brand aims to reflect that region’s maritime flair through its styles. The company strives to produce timeless pieces that are handmade with high quality materials.

PH North Bound Bracelet

Paul Hewitt North Bound Bracelet, US$69.90.

The accessories boast simple, minimalist designs, with a variety of colour and material options that allow shoppers to customize items to their individual tastes – a feature that has made the brand popular among millennial consumers.

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Filed under Department Stores & Big Boxes, Fashion, Retail & the Web

A pocket-sized personal shopper

Imagine having a personal shopper who can help you find exactly what you’re looking for without even needing you to describe what you want.

That’s the idea behind See It Buy It, a new app that uses artificial intelligence (AI) to help consumers find what they’re looking for amongst hundreds of thousands of fashion items.

The app aims to address a key problem: Although mobile technology holds significant e-commerce potential, the process of browsing through multiple websites on a small touch screen to find a specific style of dress or top is frustrating and time-consuming for shoppers.

As AI technology evolves, however, that process could get easier.

See It Buy It, for instance, simplifies the mobile shopping experience by embracing visual search capabilities.

Specifically, consumers can take a photo of something similar to what they’re looking for, and upload it into the app to see relevant matches from thousands of Shopify online merchants.

screen-shot-2016-12-05-at-8-20-16-pmAlternatively, shoppers can paste a web link into the app to find items similar to something they’ve seen online.

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Shoppers can also use an audio feature within the app to search for an item by verbally describing what they’re looking for, or search for items based on specific shades of colour.

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Products can be filtered by factors such as price, colour, style and material, and as customers begin clicking on items they like, the app taps into AI technology to generate other similar results.

The app lets consumers explore merchandise from a wide range of retailers, ranging from small merchants to mainstream brands, and helps these companies get discovered.

See It Buy It, which was developed by U.S.-based data-science solutions provider nFlate Inc., is currently available in the Android app store in Canada and the U.S., and is set to launch for iOS this month.

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Filed under Fashion, Retail & the Web