Bargain hunting? There’s an app for that.

Toronto shoppers, your coupon-clipping days may be over. You’ll now be able to better keep track of nearby sales and promotions, wherever in Toronto you may be.

A new iPhone app and mobile site from Torstar Digital, called ShopCatch, features listings of promotions, sales and exclusive offerings at retailers and malls around the GTA.

The app tracks your location and displays the latest sales at all kinds of retailers nearby. By logging on today, for instance, you’d find out that all new fall merchandise at Danier Leather is now 25% off, and that spring and summer footwear at Browns is up to 70% off, among many other discounts around the city.

The site also connects you with exclusive shopping deals and mobile coupons that you wouldn’t otherwise have access to. For example, HMV shoppers could get $10 off a purchase of $60 or more through ShopCatch. Just show the promotional code or coupon to the cashier at the store to redeem the deal.

The app lets you search for stores and categories of merchandise, and features interactive mall maps and store directories to help you find what you’re looking for, whichever mall you’re exploring.

And one of the most useful features, in my opinion, is the ability to ‘follow’ your favourite retailers so that you never miss a sale or promotion.

As much as I enjoy getting the occasional email to alert me of sales at my favourite stores, this type of mobile site proves way more helpful by notifying me of the sales when I’m shopping, wherever I am.

Kudos to Torstar for creating an app that’s likely to come in handy for many Toronto shoppers. I hope the company moves quickly to roll out compatible versions of the ShopCatch app for HTC phones and BlackBerries, too.

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Filed under Retail & the Web, Sales & Deals

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